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Buyer Beware

Buyer Beware

 

Most people are aware of the phrase caveat emptor, or buyer beware. The term is especially relevant when considering investments. This recent article from the Wall Street Journal “Some Fund Ads Misrepresent Morningstar Ratings,”identifies that some fund companies are using out-dated ratings in their advertising. It is more important than ever to dig deeper than an advertisement when picking investments for your portfolio.

 

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